Technology Change Management and User Adoption in Clinical Trials

We have all faced changes that pose the dilemma of expanding to meet the new normal or shrinking to resist growth. The organizational change required while adopting technology within clinical research is no different. 

As the future approaches quicker than the industry expected, each organization within the clinical trial lifecycle is faced with the same dilemma – expand and grow with technology or shrink and be left behind. 

An Organizational Change Management (OCM) strategy ensures that your organization is equipped for successful technology user adoption as your organization begins to expand to embrace digital transformation. 

Every organization faces change in a slightly different way, but what remains constant is the stages present in the life cycle of change. 

In this article, we explore how to overcome the six stages of the lifecycle of change.

Navigating the Lifecycle of Change to Enable Technology Adoption in Clinical Trials

It is crucial to understand that every individual in your organization will experience change differently. Some may run, others may walk; still, others will need pushing.

However, while everyone experiences the life cycle of change differently, the stages are the same across the board, and the strategies to overcome this change remain the same. It is vital to understand these stages and devise a strategy to overcome them when building an organizational change management plan:

If you are interested in diving deeper into building an Organization Change Management strategy at your site, download the Ultimate Guide to Change Management eBook or watch the webinar recording. This includes a detailed step-by-step guide outlining each stage, how to overcome each stage, and the three essential elements of an OCM.